Categories
marketing

Making My First Dollar Online

Never did I ever think I would be able to make money online. Yes, the internet has grown tremendously over the past decade and I have been working from my laptop as a Social Media Marketing Manager over the past 5 years, but I always believed I had to have a client or a boss to make money online. This concept was completely challenged when I found out I could make money marketing other people’s products, while also being my own boss.

I was laid off on December 31, 2019 from my previous role as Social Media Marketing Manager. It wasn’t because I was doing a bad job, it was because the company I worked for couldn’t afford to pay me for my services – no hard feelings at all. As a freelancer, I’m used to this, especially the inconsistency and instability of work. Anyways, I looked at this as an opportunity to branch out, look for a new client, and even learn something new in the process. With that being said, over the past month I have been learning about Clickbank, an affiliate marketing database that allows digital marketers to scale vendors’ businesses, as well as build their own stream of income for doing so.

I started my journey with Clickbank by reading their free ebook – 7 Steps To Turn Your PASSION Into An Online Business. These steps highlight:

  1. Discovering Your Passion
  2. Determining Market Fit and Potential
  3. Creating an Avatar
  4. Building a Following
  5. Building a List of Prospective Buyers
  6. Monetizing Your Audience
  7. Scaling Your Profits

The ebook goes into more details about each of these steps. I followed each of them, utilizing the advice given to pinpoint how I would like to kick-start my affiliate marketing business.

For those of you who don’t know, I have taught gymnastics for over 10 years now. I loved learning new skills to then be able to help others learn them. Sometimes, students would get to my level of skill; therefore, I would have to learn new skills so I can then teach them. After reflecting on this, I determined I wanted to take this concept and apply it to digital marketing – affiliate marketing to be specific. I utilized the steps mentioned above to conclude that my passion is to learn how to make money online for myself, but also extend this knowledge to help others do so as well.

Honestly, this month has been a struggle for me. I’ve spent hours on YouTube learning about how Clickbank works and the fastest ways to be successful. YouTube is a great tool to utilize to learn a new skill, but there is a lot of content on there which sometimes left me confused and unsure which I should focus on. That’s when I decided to sign up for Clickbank University. Experts designed a course to teach people how to make their first sale online using Clickbank, which can then be applied to generate hundreds, even thousands, of sales using their marketplace.

I’ve been waiting to generate my first sale to share any of this because I didn’t want to tell people about it until I saw my own results. I needed to believe in it before encouraging others to as well. I couldn’t be more excited to share this with you all – I’m one step closer to fulfilling my passion! If you would like to make money online, click here to get the ebook, as well as to learn the way I did, to start earning money online. I know this process will be way more fun with some friends by my side!

If you have any questions, I’d be so happy to help! Shoot me an email to tom@ontomoftheworld.com or send me a message on Instagram (@ontomoftheworld).

Categories
marketing Personal

My Start as a Social Media Manager and Digital Marketer for CANZ Westbury

I went to Hofstra University for 4 years straight. We, Hofstra students, had the strip of bars for a while and they were awful, but we couldn’t resist going there. Unfortunately, we were left without a place to hang out by the end of my 3rd year as a student there. At that point, I was 21 years old and ready to go to a bar without having any issues. It wasn’t until December 2017, towards the end of my first semester of my senior year, when I found the chillest bar I’ve ever stepped into: CANZ.

My sister got hired and was training one day in December when I decided to pay a visit. I walked in and was immediately drawn to it. It was the perfect mix of a bar and grill; music was bumping and the drinks were great, while people still sat down and enjoyed a meal. It was like McHebes with tables to sit at. Lit.

After a few visits, I wanted to be part of the fun and business. I was a Marketing major and focusing on going down the Social Media Marketing route. I checked out their Instagram and Facebook pages and, to be brutally honest, I was appalled. They were posting low-quality pictures of basically nothing with captions such as, “Holllla!” Not even I could take it seriously. I took it upon myself to contact their management team with an interest in helping out with their social media presence. Within a day, I was asked to come in to discuss a job opportunity.

When I began, I didn’t have much responsibility. I wasn’t given any direction – I was only given the log ins for each of their accounts. I wasn’t getting paid anything but I was okay with it – I looked at it as an “internship” opportunity. I wasn’t even posting for them – I only edited their captions and threw some hashtags on their posts. But because they were still posting unprofessionally, I started stressing out that they’re making themselves look a fraction of how cool the restaurant really is.

The obstacle was they didn’t want to take the one person who was doing their social media off of it. By the end of January, I stopped helping out. I would catch myself laying in bed unable to fall asleep because I was thinking of ideas they could do to make their pages better and I was always checking to see if there were things misspelt. I couldn’t stress out about it when they didn’t even give me any direction or tasks.

A few weeks later, the owner of CANZ Westbury called me in to discuss their social media pages. Long story short, I was hired as the Social Media Manager and Digital Marketer for CANZ shortly after I had taken a step back from it.

Since the beginning of February, I’ve been working on managing their social media accounts and running advertisements through Facebook and Instagram. I’ve learned a lot in such a short amount of time in this role. I’m beyond grateful for the opportunity CANZ has given me – I’m turning what I do for them into my own personal business.

As with any job, there’s always more to learn. I’m beyond grateful for the experiences and knowledge I’ve obtained through CANZ and I cannot wait to see where it takes me in my online business.


Are there any other social media managers or digital marketers reading this? Do you have any tips or tricks to be better than ever at this particular job? Comment below! I’d love to hear from you!